trade shows

Forget about wasting money at trade shows, spend it on training instead

Trade shows have changed a lot over the years. I remember going to several where I would sit transfixed with boredom but at least I could smoke at the table. Ah, those were the days. I’ve attended trade shows in Miami, Cannes, London, Brighton, Barcelona, San Francisco, Madrid and many less glamorous cities. Apart from [...]

Live blogging and tweeting change the face of (boring) industry events

The industry event has been a feature of business since homo erectus sold his soul to become a biped, and sometimes nothing seems to have changed since those cave days. If you’re of a certain age you’ll know what I mean. Interminably boring, expensive, pompous, time-wasting events that are designed to pouf the egos of [...]